Understanding the Concept of Organizational Management - Ford Motors Essay

Understanding the Concept of Organizational Management - Ford Motors - Essay Example Understanding the concept of Organizational Management – Ford Motors The functioning of organizational management is like a cyclical process. It consists of planning, decision making, organizing, staffing, directing or actuating and controlling functions to achieve an objective. Here in this paper the case study of Ford during the year of 2006-2010 is taken to understand the finer nuances organizational management and how it helps in organizational transformation. Another vital element of organizational management is leadership. The truth is there is no such concept of right or wrong leadership nor there is a specific style which is best for all situations. So, flexibility of thought is a key characteristic of a leader which enables him to develop strategies according to situational needs. Organizational or management structure also act as an important factor which helps to link and interact with people from different regions, divisions and departments as well as establishes a hierarchical level. This also helps to establish the communication channel with an organization which enables to make speedy and accurate decision. This communication channel pattern mostly depends on the size of the organization as well as on the accuracy and speed of making the decision. It also helps to reduce and eliminate barriers within an organization during exchange of valuable information. Implementation of these elements like leadership style, management structure, communication pattern and other core functions of marketing are reviewed regularly to ensure all the subsystems of the organization are working effectively. This evaluation is done on the basis of performance like quantity, quality, cost or timeliness and known as performance management. If the performance level is not satisfactory the management decides for down-sizing, right-sizing, new product development or change in processes. (Today’s Concept of Organizational Management, 57) Lewin’s Change Model in Organizational translation Lewin considered change process as consi sting of three major steps. These are as follows: Unfreezing It involves reducing the forces that resist an organization, department or individual from change. It can be done by giving information that shows inconsistency between the behaviors desired by the organization and those showed by its members. Moving It involves shift of attitude and behavior to the new desired level. This is done by changes in organization structure and processes. Refreezing It involves reinforcing the change process. â€Å"Organization culture, rewards and structures† are used to stabilize the organization in the new state. (Cummings & Worley, 24) (Cummings & Worley, 4; Spector) In this paper will attempt to analyze the organizational change in Ford Motor Company during the year of 2006-2010 when Alan Mulally became the CEO and we will try to relate the changes with Lewin’s Change Model. The case of American Automobile Czar Ford Business failure occurs for numerous reasons, but especially t wo reasons which affect business the most are rapid change in condition of market and finance. Performing business in this epoch is full of risk as the market is very volatile and competitive. Challenges of diversified sort brew up both from external as well as internal environment. The year 2008 and 2009 were the most chaotic for US and Canadian automobile industry. The fall